← SLW Growth Marketing
RevShift™ Growth Diagnostic
Your RevShift Snapshot: Uncovering Your Path to Growth
A short diagnostic across all 6 RevShift stages — takes about 8 minutes
About Your Company
Company name
Your name
Email
Annual revenue
Select…
Under $25M
$25M – $50M
$50M – $100M
$100M – $250M
Over $250M
Industry
Team size — Sales + Marketing
Select…
1-5
6-15
16-30
31-75
75+
1
Diagnose
Gap Identification
What does your current pipeline look like in terms of volume and conversion at each stage?
How aligned are Sales, Marketing, and Product on shared goals today?
1
2
3
4
5
Not aligned
Fully aligned
What is your biggest growth bottleneck right now?
Select…
Lead volume
Lead quality
Sales conversion
Team alignment
Budget or resourcing
Not sure yet
2
Align
Create Clarity
Do you have a documented, shared definition of a qualified lead across Sales and Marketing?
Select…
Yes, fully documented
Informally, not written down
No shared definition
Not sure
How clear are your revenue goals and OKRs across teams?
1
2
3
4
5
Very unclear
Very clear
How often do Sales and Marketing leadership meet, and what is typically discussed?
3
Build
Design the Engine
Which best describes your current go-to-market strategy?
Select…
Primarily inbound
Primarily outbound
Channel/partner-led
Mixed/blended
No defined strategy
How would you rate your current sales enablement materials and adoption by reps?
1
2
3
4
5
Weak
Strong
What does your funnel architecture look like today — stages, conversion triggers, handoff points?
4
Activate
Turn Strategy into Action
How quickly can your team move from idea to a live campaign?
1
2
3
4
5
Very slow
Very fast
Where do campaigns most often break down?
Select…
Creative/messaging
Targeting
Follow-up/handoff to Sales
Cross-team coordination
They don't break down
What campaigns or programs are currently running, and how are they performing?
5
Measure
Track What Matters
How confident are you in your current marketing attribution model?
Select…
Very confident
Somewhat confident
Not confident
We have no attribution model
How well do your current dashboards drive forward-looking decisions?
1
2
3
4
5
Just reports history
Drives decisions
If you could answer one question about your growth performance that you cannot answer today, what would it be?
6
Scale
Optimize and Expand
How dependent is your current growth on specific individuals rather than repeatable systems?
Select…
Highly dependent on individuals
Somewhat dependent
Mostly systematized
Fully systematized
How effectively are you currently expanding revenue within your existing customer base?
1
2
3
4
5
Not effective
Very effective
What would a repeatable, scalable growth model look like for your business in 24 months?
Generate growth analysis